About Us

The Meaning Behind Our Logo

Our logo is inspired by crosshairs—a symbol of precision and focus.

It reflects our investment strategy: targeting a select few markets with intent and discipline. Rather than spreading efforts broadly, we take a “rifle shot” approach—making strategic, calculated investments where we see the strongest potential.

The crosshairs also serve as a daily reminder to our team: stay sharp, execute our business plans with discipline, and above all, safeguard the trust our Partners place in us and their hard-earned capital.

Our Investment Philosophy at Local Asset Management

At Local Asset Management, we believe in a strategic approach to real estate investments.

  • Maximizing Value-Add Investments

    We focus on value-add investments across all CRE asset types. Our strategy is to thoroughly understand our markets and identify what we believe are the best risk-adjusted returns, regardless of asset class.

  • Acquiring CRE Investments Below Replacement Costs

    All of our CRE investments have been acquired below replacement costs to enhance the margin of safety. When the market rushes into an asset class and drives valuations above replacement cost, we avoid chasing that momentum.

  • Risk Mitigation Through Multiple Exit Strategies

    Our investments are underwritten with multiple exit strategies to mitigate risk. We believe that having optionality when acquiring an asset provides greater security than relying on a single, rigid business plan.

  • Local Owner/Operator of Assets

    Local owner/operator with alignment of interests: We pride ourselves on being operators. We actively manage our assets daily, executing the business plans we’ve established.

    Our principals and employees also invest alongside our Partners, ensuring alignment of interests.

  • Flexible Capital Allocation

    Our structure provides flexibility when allocating capital. This allows us to purchase assets via equity (operating the asset) and invest via debt (lending to experienced operators), targeting appropriate risk-adjusted returns.